Ad Guru Dr. Sandeep Goyal has been in the advertising and media business for thirty-six years. He has worked at ad agencies JWT, Grey, Mudra and Rediffusion. He was Group CEO of Zee Telefilms and Chairman of Dentsu India. He has been on the governing bodies of the Advertising Standards Council of India, the Advertising Agencies Association of India and the Indian Broadcasting Foundation. He is currently Chief Mentor of the Indian Institute of Human Brands.
A gold medallist in English literature, Goyal has a PhD and an MBA from FMS Delhi and is also an alumnus of Harvard Business School.